Leading miners site Mineweb launches all new responsive design
Bullion.Directory precious metals news 6 January, 2015
By Alison Macdonald
Site Editor, Gold Bug
Mineweb has always delivered top-notch quality mining investment and precious metals news and analysis – but I have to admit, it was beginning to look a little retro, having seen very little in the way of design or layout change since it’s launch in 2000.
Of course design should count for little in a marketplace where quality written content is king, but as browsing habits change, usability becomes all the more important.
Indeed, according to statistics site semrush.com, Mineweb was seeing some traffic declines across it’s readership locations from January 2014 onwards, down from it’s peak the year before. Although like many sites, some of these losses will have been down to Google’s search shakeups, we’ve been seeing useability playing a bigger part in site stickiness.
With over 50% of web visits in some markets now taking place on mobile devices, old-format websites are needing to make changes or face similar drop-offs – so I’m delighted to see Mineweb have risen to the challenge.
The site’s text is large, clear and easy to read no matter what screen resolution, making access to their analysis and commentary a real pleasure. Navigation is easy despite the site’s scale with popular pieces being clearly highlighted.
2015 could be a very important year for precious metals miners with continuing subdued prices affecting profitability, near constant developing market volatility – and of course the dangers of the ebola outbreak in West Africa spreading.
No matter how bad the news may get – at least we can read about it in a much better environment.
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