From the Hard Assets Alliance website:
The Hard Assets Alliance makes buying, storing, and selling precious metal as easy as trading ETFs—but with the guarantee that you can take delivery of your holdings at any time.
Our SmartMetals® platform allows you to tap both our wholesale dealer network and our institutional vault facilities for your purchasing and storage needs. Because the platform is also used by major financial institutions—including Bank of America Merrill Lynch—the combined purchasing volume means we’re able to offer some of the most competitive prices anywhere in the world.
Services / Products Available
E-commerce facility (eBay)
Bullion Bars
Bullion Coins
Numismatic Coins
Investment/Retirement Vehicles
Company Trust Rating
Company established: 2012
Employees: 5-10
BBB rating: D+
Other online reviews: A
Bullion.Directory rating: A+
Company Alerts
We are not aware of any alerts concerning this company.
In a Nutshell:
The Hard Assets Alliance is a somewhat different bullion dealer to most, being formed by a group of passionate precious metals analysts, wealth advisors and alternative investment researchers with the key aim of educating and raising awareness of the essential role precious metals can play in an investment portfolio.
Aside form their superb investment information, much of which is freely available to visitors and subscribers, they offer a metals buying platform designed from the ground up to make buying easy, streamlined, time and cost-effective.
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Pat – :
Just opened an account with HAA upon recommendation from Jim Rickard’s of Strategic Intelligence. As previous comments noted, they are very slow to act. Almost 2 weeks from the time I submitted an app to the time I will be able to make a purchase. The funds are settled and my account is still on hold for another 3 business days. Getting nervous now. Thinking I will withdraw my funds, but how long will that take???
Should have done my due diligence but I extended my trust. Jim Rickard is a reputable guy and I trusted his recommendation.
JAFO – :
I opened my account with Hard Assets Alliance about 6 months ago, and have been increasingly disappointed. Their customer service is extremely slow to respond to inquiries. They take not minutes or hours, but DAYS. I placed an order from my funded account, and seven days later they still have not shipped my order. I also tried to withdraw settled funds, but HAA stated (two days later) that I needed to re-validate the very bank account I had been funding my HAA account with the entire time. Additionally, Hard Assets Alliance has hidden charges and very high shipping fees. There are plenty of other precious metals companies available that charge a small spot over price and free shipping. Look elsewhere.
Michael M Corrieri – :
They advertise prices that are not actually their selling price. For example on their site right now they advertise gold 1 oz bars at 1756. But when you log in, and go to purchase the gold units, not only do you not have choice of which 1 oz bar, but the price is over $100.00 more per bar. After funding 25K for a gold purchase, I found this all out. Buyer beware – find a gold dealer who advertises his actual sell prices honestly!