advertising banner for bullion vault

Ainslie Bullion

4.45 out of 5 based on 11 customer ratings

(11 reviews for Ainslie Bullion)

Ainslie Bullion

Level 6
12 Creek Street
QLD 4000
Level 14
357 Collins St
VIC 3000

1800 819 474  or  1800 246 754

Company Review – Fast Stats:

  Metals Selection: 94%
  Metals Premium: 96%
  Storage Costs: 94%
  Shipping Costs: 91%
  Customer Care: 97%
  Overall: 94%

Ainslie Overviewainslie bullion company logo

Ainslie Bullion are one of Australia’s best known bullion dealers operating in-person and online from two central showroom locations, in Melbourne and Brisbane.

They provide a full spectrum of bullion-related services, from straightforward retail purchases to ultra-secure vaulting and portfolio diversification including working with SMSF accounts and service providers. More recently Ainslie started running specialist wealth services through their bullion and crypto dealing offshoot Ainslie Wealth.

top rated gold-dealerConsistently among the best rated bullion dealers in Australia, Ainslie Bullion are one of our 2022 Top Choice Dealers.


Ainslie Bullion’s Main Services

Ainslie Bullion’s principal focus is in helping investors diversify their assets through precious metals. This is accomplished through selling bullion bars and coins to retail and professional investors to form part of a diversified portfolio – including inside an SMSF. As part of their all-inclusive service Ainslie can provide secure storage as required and offer opportunities for further diversification such as with cryptocurrency through their in-house HNW division.

the gold forecast banner

Typically focused on investment-grade bullion, they stock a wide range of both Australian and international bullion products at their professional showrooms and even mint their own gold and silver bullion bars with their range of silver ‘stacker’ bars being especially popular.

For any questions their investor helpline offers free, no obligation advice on 1800 819 474

Over The Counter Sales

over-counter-salesKnown best for the quality of their customer care, professionalism and friendliness it’s no surprise that Ainslie’s two showrooms and over the counter sales services are always popular with any level of investor.

Whether a buyer is looking to invest in a single coin or multiple gold kilobars they are assured the same happy welcome and relaxed friendly surroundings with discreet and professional care.

ainslie-bullion-officeIn an age where many retailers seem to have forgotten the basics of good service, it’s reassuring to see companies who can still deliver across the board where it counts – and with no need to pre-book appointments, Ainslie is always delighted to invite new precious metals buyers to try their services or just pop in for a no-obligation chat.

Online Sales

online-gold-salesOf course there will always be buyers who cannot make it into Brisbane or Melbourne – so while they may miss out on the atmosphere of an Ainslie showroom – the company’s well-stocked e-commerce store offers a wide range of well-priced, top-quality investment bullion for fast easy purchase.

Available for home delivery nationally or shipped direct to a choice of secure storage facilities, Ainslie Bullion’s gold, silver and platinum bullion products along with their numismatic and collectible coins can be perused and purchased in a matter of a few clicks.

The secure e-commerce platform enjoys live pricing, with a 10 minute price lock during purchase followed by a simple 10% deposit payable by credit card.

A storage account can be set up prior to or during checkout – or metals can be delivered nationally and internationally.
Visit Online Store

Ainslie Mint

minting-bullionFor a low premium but top quality Australian-made metals investment, Ainslie now offers an own branded range of gold and silver bullion in both cast and minted styles across a wide range of SMSF-compliant sizes and weights.

Their 1kg poured silver bar is their most popular offering silver very close to spot and allows for a highly efficient route to silver investment, but for us their silver stackers in 10oz, 1kg and 100oz sizes are top of the charts thanks to their added security engraving, micro-reeding – and of course they stack like Lego!

Finally for investors looking to start out in gold but with a more limited budget, we’re big fans of the Ainslie Bullion 1/2 ounce cast puckeach of these hand finished rounds having a unique character you only get with smaller cast pieces.
See Stock Levels

Secure Storage

secure-storageAnother benefit to Ainslie Bullion’s full-service approach to precious metals investment is in their storage options – and this is especially valuable to investors with larger holdings.

Ainslie provide two types of in-house custodial storage accounts, unallocated and allocated. Both are fully insured and offer a low-fee route to investment storage.

For clients looking for private storage complete with their own safe and key, Ainslie recommends Reserve Vault and The Melbourne Vault and are more than happy to help facilitate these services.
Check Metals Storage Pricing

SMSF Services

gold-smsfAny investment portfolio can benefit from the diversification and market hedging qualities of precious metals – and this applies equally to SMSF (Self Managed Super Funds) as it does to regular portfolios.

Ainslie work directly with some of Australia’s leading SMSF providers to allow for the smooth purchase and storage of metals in an SMSF – and are experienced in the supply of SMSF-approved bullion directly into SMSF accounts on investor’s behalf.

Depending on a buyer’s needs and any strategies developed for their SMSF, Ainslie Bullion can supply packages of highly liquid and/or lowest-premium bullion to match an investor’s short, medium and longer term plans.

Adding one of Ainslie’s secure storage plans to any SMSF purchases and investors have themselves a true one-stop shop to SMSF bullion investment!
Read More About Gold in an SMSF

High Net Worth Services

high-net-worth-servicesAinslie Wealth offers High Net Worth (HNW) buyers access to some of the best premiums in the market thanks to their purchasing power and the economies of scale this brings.

Offering a wide range of bullion and cryptocurrency products, Ainslie Wealth works closely with clients to build and grow effective, diversified and hedge-protected portfolios – something that’s never been more important in these dangerous times.

Alongside the biggest names in Crypto such as Bitcoin and Ether, Ainslie Wealth also offer their in-house precious metals-backed digital tokens Gold & Silver Standard.

Fully-backed by gold and silver these tokens combine the best of current blockchain technology with the world’s oldest store of value.
Learn More About Ainslie Wealth

Ainslie Bullion: Summary

Since 1974, Ainslie Bullion has been a leader in alternative asset investments.

Initially fully focused on physical precious metals, the company has grown as investor needs have grown to offer a full spectrum of related services.

Whether a buyer is looking for a few silver coins, to fill a vault with gold, or to capture the world’s movement towards blockchain technology whilst maintaining the stability and proven history of gold and silver – Ainslie Bullion has the right product at the right price.

And when adding the strong customer care Ainslie is famous for, it’s not hard to see why the company is one of our top choices in 2022.
Visit Ainslie Bullion Website

Ainslie Bullion In a Nutshell:

Ainslie Bullion are a large long-established and highly respected national bullion dealer, selling a diverse range of investment grade bullion bars, coins and semi-numismatics at low premiums from central locations in Melbourne and Brisbane.

Best known for their friendly and knowledgeable over the counter service, they also have a strong online presence where they provide regular metals news and analysis alongside a well-stocked e-commerce store – making them popular with both retail and professional investors in the local, national and international markets.

From the Ainslie Bullion website:

Ainslie Bullion is one of Australia’s leading gold & silver bullion dealers, since 1974. Our offices in Brisbane and Melbourne offer over the counter sales with great customer service. With our live pricing, historical price charts, and huge range of gold, silver and platinum there’s no better place to buy, sell or swap bullion.

the gold forecast banner

Ainslie produce and sell our own range of gold and silver bullion offering world class products at ‘local’ prices – and also offers some of the best pricing and freight for Perth Mint coins and bars on the East Coast of Australia, with Perth Mint products listed within our online bullion store and are also available instore.

Services / Products Available

availabilityE-commerce facility
availabilityBullion Bars
availabilityBullion Coins
availabilityNumismatic Coins
availabilityInvestment/Retirement Vehicles

Company Trust Rating

Company established: 1974
Employees: 10-20
Full contact details:  contact details
Online reviews: A+
Bullion.Directory rating: A+

Company Alerts

We are not aware of any alerts concerning this company.

Ainslie Bullion Inventory, Shipping & Offers*

Metals Offered:
Gold, Silver, Platinum
Brands Offered:
Own Brand + major investment-grade brands
Low Cost / Wholesale at bulk purchase
Local Pickup: availability
Shipping: availability
Local + International
Metals Vaulting: availability
Low Cost High Security

Ainslie Bullion special offers and discount codes

There are no current special offers – check back soon.


Ainslie Bullion’s Services and Website Overview

Website Product & Investment Information

As would be expected from a major Australian precious metals bullion dealer, the Ainslie Bullion website contains a lot of detailed product and service information covering every aspect of their business. Additionally they publish daily market news and analysis examining the local, national and international markets and issues affecting precious metals prices.

They have a strong level of focus on SMSF accounts covering gold’s important role as a fund diversification tool and partner with a number of registered SMSF providers.

Individual products contain detailed descriptions and large high quality imagery – and the shopping process is clear and easy to follow with a natural purchase path.

Website Usability

That the Ainslie Bullion website contains a lot of detailed information looking at all aspects of precious metals investment is unavoidable – and yet despite this, the site is simple to use and easy to navigate with all information on their products and services being clearly signposted in a head and footer menu. Some pages are text-dense but again thanks to font choice and spacing nothing is ever overwhelming and the site provides all information any level of investor could conceivably look for.

As mentioned font sizes are large and easy to read with a good contrast dark grey on white color scheme, important information highlighted in red and link buttons typically large and yellow. Images contain alternative text for accessibility and Contact information is clear and visible.


Third Party Reviews for Ainslie Bullion

Ainslie have a good level of largely 5 star reviews across major review boards and social channels including Silver Stackers, Google Reviews and Facebook.

Ainslie Bullion Complaints

Bullion.Directory recommend that any complaints should be made directly to Ainslie Bullion in the first instance – their customer care line is 1800 819 474

When doing business with Ainslie Bullion - please say you saw them in Bullion.Directory.

Read or add Ainslie Bullion reviews and ratings using the "reviews" tab above.

All Ainslie Bullion details are believed to be correct at the time of listing. Please report errors here.

prize draw details


Welcome to Ainslie

This video takes a quick walkthrough Ainslie's Showroom.

11 reviews for Ainslie Bullion

  1. Leonard
    5 out of 5

     – :

    Well starting off as a silver stacker and enjoying it more than I thought. What makes things easy for small starting stackers/ investors like me is to call and DISCUSS yes talk what to do, what’s the best way and it didn’t matter how small my order/ purchase MAY be. Mannerisms ,treated very well, best price and safe/ good delivery- wish they trained staff for other stores lacking. Can’t wait for my next silver stack order from Ainslie Bullion 5 stars

  2. Carmel Dowse
    2 out of 5

     – :

    Ainslies has become my go-to bullion company in recent years . Their friendly and professional service, price, range and availability of quality bars and coins is second to none .Everyone I have delt with , Anthony, Paul, Chris, have been wonderful to deal with ,But It was very disappointing and unprecedented, when this week I was contacted by one of their sales team, D***** ,who was rude , uncompromising and lacked any basic customer service skills . After being a strong advocate for this company and given many recommendations to family members and members of my stacker groups, I felt really let down . D*****’s sharp, unwarranted and demeaning manner left me shocked and speechless . I hope that Ainslie will address this issue and I can continue to receive the amazing service I have had in the past . Ainslie deserve to be respected as Brisbanes premier bullion company and not be dragged down by one bad apple .

  3. A. Kaufman
    5 out of 5

     – :

    I always shop around for my bullion before buying & Ainslie Bullion consistently has the lowest prices (especially when volume discounts are applied), a great range & personalised, one on one service ensuring you buy at the best price & can sell at the best price too.
    I have no hesitation in recommending them wholeheartedly.

  4. Tracie Palmer
    5 out of 5

     – :

    Paul and Stephanie are committed to delivering an amazing Customer experience. They immediately dropped what they were doing to meet with us privately. We walked away feeling confident that we are dealing with a firm that absolutely cares about their clients. We could not recommend Ainslie Bullion & Ainslie Wealth more. A fantastic and uniquely different customer experience. 5 Stars Service!

  5. Allison W
    5 out of 5

     – :

    Very professional service. Kane was absolutely fantastic to deal with and he is very knowledgeable! I would highly recommend!!

  6. Michael J Gill
    5 out of 5

     – :

    Dealt with Anthony… I’m not a rich man but love bullion the place was almost intimidating walking in Anthony helped me through everything was very professional taught me a few things about bullion and didn’t treat me like a peasant even though he knew I didn’t have a lot to spend.. if I ever make it big I’ll be buying some big purchases hear no where else.. on the simple fact I was treated as an equal even though they knew I didn’t have alot to spend… Went in for a wombat came out with a gold 1989 frill neck instead… Great business

  7. Shanil Edirisinghe
    5 out of 5

     – :

    Great place.. Easy to find. A nice choice of silver to buy as well. Different coins to choose. The sellers name was Bailey I think. Got a lot of advice from him as well. Cheers guys

  8. Aussie Legend
    5 out of 5

     – :

    Ainslie’s customer service is above standard. From web site, web order, confirmation e-mails, and prompt delivery service. I have rarely had such stellar service from other online providers. Keep up the good work.

  9. Max
    2 out of 5

     – :

    I recently discovered that Ainslie had only sent me 100 ounces of silver out of 200. As this was back in 2016 I can’t do anything about it as I never got a courier note with details re weight of the shipment. 4 x 25 ounce boxes which I stupidly assumed were 50 each. It cost me over $2,000.00 and that’s why I will never buy from that bullion company again!

  10. Richard
    5 out of 5

     – :

    The best bullion company i have dealt with. No hassle buying and shipment. Best prices hands down and very honest from the outset with what stock they have on hand and time frames for expected deliveries. All this openly displayed on their website without any suprises. Fantastic customer service.

  11. Me bro
    5 out of 5

     – :

    Best prices hands down. Efficient and discreet shipping. Great service and good product range. Will always buy the bulk of my physical stack with Ainslie.

Add a review

  I accept your GDPR / Data Protection Policies
Please note all Ainslie Bullion reviews and comments should comply with our review guidelines
prize draw details