London’s Direct Bullion Goes For Gold in the U.S.
Gold Trade News October 31, 2019
By Alison Macdonald
Commercial Editor at Bullion.Directory
Direct Bullion Limited (Direct Bullion), the London-based gold and precious metals firm, has today opened for business in the United States with its first office outside the UK in Miami, Florida.
Established in 2016 by Paul Withers and Sonny Dobran, Direct Bullion has become a leading provider of London Bullion Market Association (LBMA) approved Gold and Silver bars and coins to both national and international clients.
An authorised dealer for the Professional Coin Grading Service (PCGS) and with a 5-star independent service rating, Direct Bullion has built a reputation for the quality of its service and products, in combination with the best prices in the market.
In just three years, Direct Bullion has built a customer base of over 3,000 clients in the UK with the majority returning for repeat orders. The business has grown by 125 per cent in the last 12 months with just under half of the growth (45%) coming from new clients reflecting increasing demand.
Direct Bullion will operate the same successful model in the U.S. with the Miami office providing customers from Florida and across the country with its high-quality service and products at unbeatable prices. Direct Bullion has agreements in place with the most prestigious precious metals suppliers and vaults in the U.S.
Direct Bullion will also look to target the large pensions market in the U.S., where gold can be included in certain investment retirement accounts (IRAs) and 401K pension plans2. The firm is in discussions with pension providers and will also advise individuals on how to include gold in their pension and retirement plans.
Commenting on the launch, Direct Bullion co-founder Paul Withers said: “We are incredibly excited to open our first office in Miami. The potential for us in America is huge, both directly to investors and through pension providers.
“Gold is becoming more mainstream3 as an investment and we are ready to tap into this trend, both in the UK and U.S.
“Our model is simple and universal in its appeal…we provide our customers with the best products, the best service and the best prices. This applies equally to our clients in the UK and to our new client base in America and beyond.
“Our ambition is to become the world’s most trusted and accessible provider of investment gold and silver.”
Direct Bullion’s Miami office will be staffed by a local team with a detailed knowledge of the gold and investment market. Launching in the U.S. marks the first step in Direct Bullion’s international growth strategy, with plans to expand into Asia in the near future.
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